How do you make a Salad in bar form? I want to be able to eat a salad the way I eat an Odwalla bar: With one hand, walking down the street, while texting someone on my phone, not sitting down, with two hands, carefully trying to stuff the big floppy leaves into my mouth without looking like a cow or making a mess.
This is less a business idea than a call for an invention, but the implications could be huge. I really do believe that a big part of why people don't eat their vegetables is because it is inconvenient. It requires prep and clean up and focused attention during the act. Delicious, sure, but in a hurry or stressed as we often are, it just doesn't happen.
You could pack a lot of salad into a pocket-sized bar. I am imagining someone will figure out how to freeze dry, candy, or condense a huge bowl of salad and tasty dressing into something that can be sold at the grocery counter as an impulse buy right next to the candy. Freshness is a huge challenge, so maybe you freeze them or keep them in the cooler next to the smoothies. Odwalla/Fresh Samantha/Naked showed us that people will pay $4 for something that tastes good and seems healthy, and the recent craze of $11 fresh green juices shows there is even more headroom here, even if that price would put Salad Bar out of reach of most folks. Clearly there is a market here, and an opportunity to help people eat a little healthier, if someone can just figure out how to actually make one.
Scientists? Amature chefs? Gastrotechnologists? Let's make this one happen.